Happy Anniversary to the Austin Air “it”Personal Air Purifier—the compact, powerful, and travel-ready air purifier that made its debut just one year ago and hasn’t stopped moving since.
Made 100% in the USA, the Austin “it” was born from a simple question:
What if clean air could go wherever you go?
And the answer? “it.” For personal air purification.
Twelve months later, “it” has proven to be a game-changer—especially for those with chemical sensitivities, asthma, allergies, or COPD—and for anyone who simply wants to breathe cleaner air in smaller spaces.
Made in America—From Start to Finish
Every part of the Austin “it”—from the steel housing to the fan, filter, and motor—is 100% made in the USA. That’s not just a marketing phrase; it’s a commitment to quality, integrity, and local jobs. In a world where so many consumer products are outsourced or assembled from overseas parts, Austin Air stands apart by assembling everything for the “it” under one roof in Buffalo, New York, from parts and materials that were made in America.
Why does this matter? Because it means better quality control, fewer supply chain delays, and a level of trust you can feel in every unit. It also means you’re supporting American workers—real people who take pride in what they build. We even created a behind-the-scenes video series called, Who Made My Austin, to introduce some of the faces behind the machines. These are the people who make “it”, and the entire Austin Air line of products, possible.
For the Places (and People) That Matter Most
“it” is built for small spaces—bedrooms, desks, dorms, hotel rooms, RVs, and more. But it’s especially helpful for those facing:
- New paint, flooring, or furniture
- Smoke exposure from wildfires
- Urban traffic and industrial pollution
- Mold and mycotoxins
- Long COVID, asthma, COPD, or MCS
And with the VOC Wrap option, “it” is even more effective at adsorbing off-gassed chemicals, fumes, and lingering odors.
Why People Love “it”
From office desks and bedside tables to road trips, hotel rooms, RVs, and boats, “it” is the personal air purifier that goes the distance. Whether you’re commuting across town or crossing state lines, “it” delivers peace of mind—and purified air—wherever you are.
Don’t take our word for it—take theirs:
“I love being able to take my Austin ‘it’ wherever I go! The case is so easy to carry having both a shoulder strap and a handle… Loving ‘it’!!”
— F.M.
“I take it traveling with me! I own 2! I can finally sleep and feel comfortable at night & also during the day! Breathing in clean air ;)”
— Cheryl P.
Limited-Time Carry Case Available Now
For a limited time, you can take “it” to the next level—literally. The custom-designed Austin “it” Carry Case is the perfect travel companion for your personal air purifier. Whether you’re heading to a hotel, hopping into a ride-share, or setting up shop in a new workspace, the carry case makes it easy to bring clean air wherever you go.
Crafted with durable materials, the case features both a padded shoulder strap and a sturdy handle for maximum comfort and convenience. And with its snug, protective design, you can feel confident your purifier is safe on the move.
This special accessory is only available while supplies last—so if you’ve been thinking about getting “it,” now’s the time to grab the full setup.
Clean Air for the Road Ahead
Whether you’re planning a summer road trip, living the RV life, or setting sail on a boat, “it” is the perfect co-pilot. With its compact size, durable powder-coated steel housing, and medical-grade HEPA filtration, “it” is made for motion.
Here’s what makes “it” special:
✅ Removes 99% of airborne particles ≥ 0.1 microns
✅ Add the VOC Carbon Wrap adsorbs harmful gases, chemicals & VOCs
✅ Ozone-free operation
✅ Filter designed to last up to 5 years
✅ Quiet, continuous performance
✅ Optional carry case makes travel a breeze
✅ HSA/FSA eligible for many (but not all) health care plans
“it” Is Built to Last—And Built for You
The Austin “it” may be compact, but its impact is mighty. Like every Austin Air product, “it” is engineered to medical-grade standards, backed by 30+ years of expertise, and made with care in the USA. From the hospital room to your home—or wherever your next adventure takes you—“it” keeps clean air close.
Want to travel lighter, breathe better, and feel safer wherever you go? One year in, “it” is just getting started.
“it” is portable.
“it” is powerful.
“it” is proven.
“it” is Austin Air.
Experience “it” for yourself. Shop the Austin “it” now.
Happy Fourth of July from Austin Air
As we celebrate the one-year anniversary of “it,” we’re also proud to celebrate something even bigger—from all of us at Austin Air in Buffalo, New York—Happy Independence Day! Here’s to fresh air, open roads, and the freedom to breathe easy, wherever life takes you.



